currently, there is no solid brand that ties the store together. this rebrand gives quest a fresh, rugged look that will carry them forward as their store expands.
quest has always put an emphasis on a great customer experience. that's why their new site is as simple and intuitive as possible.
a short landing page gives users exactly what they're looking for without having to search for it.
quest is also a sponsor for several louisville-based events, including the louisville lovin' the hills ultra races.